Specially Adapted Resource Clubs
Adults in Virginia who have disabilities are chronically under-served. About ten thousand people remain on a waiting list for state services.The situation is acute, and Virginia has been the subject of multiple Justice Department investigations focused on this issue. SPARC met with us in 2011 and asked us to help their marketing since the entire organization was focused on service delivery. We’ve worked together ever since as SPARC grew from one program in one location to three programs in six locations.
Grow a resource-strapped organization dealing with critical human services needs.
Generate grants and partnerships from Google, Salesforce, Global Giving, and more. Serve as digital directors, managing all online marketing from the website to advertising and everything in between.
Successful promotion of all events including concerts, galas, and golf tournaments. Continuing presence with regular reporting in Global Giving. Deployment of websites and microsites, and management of all advertising and social media.
Indexed: Number of Participants
Advertising Click Through Rate (CTR)
What We Did For SPARC
Rebranded organization around services offered
Obtained Google and Salesforce.com grants
Earned placement in Global Giving
Managed all digital marketing including website, advertising, and social media