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Online Intellectual Property Rights Are Important

 

Boy with telescope


Even Toddlers Know Not to Steal

We know we sometimes sound preachy about copyright.

Before technology changed, people copying art or photographs or writing were called thieves.

See? Being adamant about intellectual property rights is easy if you try.

Few
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    Silver Beacon Spotlight 102: The Dress, Google, Specially Adapted Resource Clubs

Silver Beacon Spotlight 102: The Dress, Google, Specially Adapted Resource Clubs

Google is flagging some websites for being too slow and a client helping adults with disabilities opens its third location.

What you need to know about “The Dress”

The dress of many colors was a random bit of viral content

Google Launches Mobile Only Advertising

You already know that more of your website visitors are arriving via mobile devices like smartphones and tablets. Even if you don’t study your website’s analytics, you surely know that your own activity is increasingly done on devices other than …

FTC Sets Policy on Social Media Contests

Sharing on a Pinterest board is a hobby millions of people enjoy. Many marketers, especially national brand marketers, quickly followed the passionate pinners online and began doing what marketers do best.  They did everything possible to encourage people to pin …

  • Moms Clean Air Force logo
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    Case Study: Advanced Search, Social Media Advertising and Optimization

Case Study: Advanced Search, Social Media Advertising and Optimization

Moms Clean Air Force faced a daunting task. The organization wanted to harness the power of mothers throughout the United States to advocate for clean air to local, state and federal governments.

Why mothers?

The group knew that unclean air—whether …